You’re experiencing an influx in fulfillment orders and everyone’s talking about automation. You know automated baggers can increase efficiency, stay on top of the demand, and be a useful component in your company’s chain of custody. But that’s not all.
They also assist in the quality of your company’s professionalism and marketing because the consistency and customization of the packaging and labeling could turn a first-time customer into a loyal one.
We all judge a book by a cover – or a product by its appearance (read: packaging). An automated bagger can help ensure that your end consumer likes what they see.
SECURITY IN THE SEAL AND CONSISTENCY IN THE LABELING
If you choose one of our automated baggers (this one or this one) , their bags and pouches come with high-quality seals both clean and wrinkle free. There’s also those with resealable flaps, re-closable zippers, and tamper-evident perforations. This kind of packaging secures the product while also providing a polished final presentation.
The labels and bar codes will consistently be placed on the package which removes human error and secures the critical chain of custody info included in those labels (and bar codes).
The labels are also a part of the overall presentation of the package and the way the business is marketed and appeals to the customer.
PRESENTATION, PACKAGING AND BRANDING YOUR BUSINESS
The SidePouch bags that come with one of the baggers, are available in an assortment of materials that can be printed in up to 10 colors with high-resolution graphics, text, and bar codes. This kind of design customization allows the packaging a unique and attractive look that works with a company’s brand and marketing strategy.
Issues with labeling and packaging can damage the company’s brand and therefore their reputation with distributors, the retail market and others through the supply chain. When someone isn’t happy with the way their product looks – including packaging and labeling – there is a negative long-term impact. or result when someone is not happy with the way their product is packaged and labeled. Automated bagging with labeling helps to elevate the professionalism above the bar.
THE QUALITY OF PROFESSIONALISM RESULTING IN MORE SALES
Together – great packaging and labeling with great presentation – gives the power of the first impression. Every time we are introduced to something for the first time, we make a judgment quickly based on what we see. So, when our items arrive in the mail, we will notice a great packaged product or the familiarity of a certain logo on the label or package itself (think Amazon). We may select something off the shelf for the first time based on the way that item has been packaged, labeled, marketed, etc.
It may have little to do with the product itself and more about how it appeals to us as a consumer. The way your package comes together as a final product could turn someone into a repeat customer. When you have a labor force in charge of packaging and labeling, the consistency in how those products being packaged and labelled look can quickly become inconsistent. Sloppy, even. But an automated bagger can help maintain the precision and polished look of the final packaged product through its consistent and automated processes.
Autobaggers are good for business even beyond increased productivity and chain of custody requirements.
They offer added security for the product through placement in a tightly sealed bag or pouch while also having security (think about your chain of custody) created by consistent labelling. Autobaggers aid the overall presentation and marketing of your products by how they’re packaged – branding them to the business. The right packaging, labelling, and marketing together create a quality of professionalism that has them catching the consumers’ eye when arriving in the mail or lined up on the shelves in the store. That first-time buyer might become a frequent flyer. Get in touch with us to learn more about our automated baggers.
